Into the Heart of a UX-driven Knowledge Graph: IKEA’s RDF Way Forward
How is fitness related to a bench? What is suitable for small spaces and can fit by both a sofa and a bed, serving as table but also being flexible to function as a bedside table? And what is a relevant product to complement a bed? Imagine all these questions answered by a furniture website. In one
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Content Strategy perceived as Ariadne’s Thread
It is around VIII century BC. Theseus, the mythical king of Athens, has arrived to Crete and is about to face his next adventure - kill the Cretan Minotaur. The beast, half bull and half man, is kept in the legendary Cretan Labyrinth where thousands have found their death either trying to kill the ferocious creature or searching
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