Shiny Happy Content Writing Guide

Recently, I realized that my preach about working with content from the perspective of enriching a knowledge graph and making the Web a better text is not so straightforward and doesn’t land right away 🙂

Guilty as charged for not finding the simplicity at the end of complexity.

So now, I’m starting to exercise 🙂 and find a way to communicate content work (read writing and thinking or the other way round as you prefer) by sharing theories that can actually be put into practice and gradually connect into one whole understanding of the beauty of content on the Web.

For every theory, concept, or academic idea that have inspired me, I’ll pair something practical. Starting with three lovely gems: Dialogic theory, the Berrypicking Theory, and Information Foraging.

So… Enjoy this tiny, shiny, happy guide to writing more and worrying less 🙂

And please share this with someone who’s still in doubt whether to write with meaning, to connect ideas, and use their hear in writing. Marketing communciations on the Web don’t have to be fast, loud, or simplified to work, they DO want (and need) to be connected.