Be Concerned with Doing Good Work
I know many writers (my younger self included) out there who struggle with creating web content the way they think it should be and not the way they feel and know in their heart it is to be. This shouldn't be the case. The Web is abounding with examples of integrity (Cluetrain Manifesto) and care (Time Well Spent) and
Web Writing with Verve
Shown a typewriter and asked what it is, a kid responded: it helps you send messages to other people, leaving me wordless and a magic formula richer, when it comes to writing. Below are my notes, the major things I wanted to share from my experience as a content writer and my fascination as a Semantic Web explorer in the webinar How
Don’t Be a Digital Stranger, Fear Not Web Writing
The Web is growing more and more beautiful. As our understanding of it becomes clearer, we gradually realize that online presence is not a separate system from offline existence but a system within this system. Step by step, our activities across web properties carve out spaces for better communication and collaboration. Text by text, we leave digital
A sample lesson from the course Content Writing in the Semantic Web
This is a sample lesson from my course Content Writing in the Semantic Web. Good content is created when people are becoming parts of the structures you’ve built to serve them and to invite them to interact with you. Think of content writing as the best way to future-proof your digital strategy and use it to
On the Wings of Desire
Like any writing, web writing has its visible, quantifiable and relatively easy to categorize and assess part. This part is formed of blog posts, website copy, newsletters, various chunks of text for social media shares, infographics, presentations, product descriptions. Underneath this visible part lies another one, hidden from the surface. This intangible part cannot be observed directly
On the joy of communicating (through writing)
There is no ugly side of content writing. The bad taste in your mouth when hearing the term comes from its past abuses and bad practices related to perceiving writing as an errand, a tedious task, an activity to fill pages with content, lot’s of content. This article is my attempt to remind you what every thing-finder knew well,
Writing is skating on a vert ramp
Writing is not easy. It scares a lot of people, mostly writers. Sitting there, face to face with the unwritten, murmuring wordlessly text is hard. Not running away is a habit to be cultivated and nurtured all life. It takes guts to sit, start and keep unearthing treasures from the depths of “your” mind. As David Amerland puts it: It’s
Let the writer in
Many people (small, big or no business owners) think they cannot, should not, or better not write. This is wrong. Business, at its core, is a channel for communication, a channel between systems. So is writing. It is realizing new connections, reinforcing existing ones and at the same time discovering and mapping new touch points. Not writing is