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Author: Teodora Petkova

  /  Articles posted by Teodora Petkova

Lately, I’ve caught myself being less and less tolerant of AI-generated text. I don’t like the experience of reading, editing, or working with AI-generated text. Not because I reject AI or large language models outright. But because I reject them when it comes to communication, poiesis, dialogue, and differentiation - the pillars of good marketing communication.

Recently, I realized that my preach about working with content from the perspective of enriching a knowledge graph and making the Web a better text is not so straightforward and doesn’t land right away 🙂Guilty as charged for not finding the simplicity at the end of complexity.So now, I’m starting to exercise :) and find a

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