You don’t need more content, you need more conversations and knowledge
Lately, I’ve caught myself being less and less tolerant of AI-generated text. I don’t like the experience of reading, editing, or working with AI-generated text. Not because I reject AI or large language models outright. But because I reject them when it comes to communication, poiesis, dialogue, and differentiation - the pillars of good marketing communication.
Shiny Happy Content Writing Guide
Recently, I realized that my preach about working with content from the perspective of enriching a knowledge graph and making the Web a better text is not so straightforward and doesn’t land right away 🙂Guilty as charged for not finding the simplicity at the end of complexity.So now, I’m starting to exercise :) and find a
The Isness Of Content: On Authenticity and Value in Content Writing and Marketing Text
In a world where we all can potentially have any text, any time, for any context in the blink of a ChatGPT's black pulsating dot, what is it that makes a marketing text valuable? What is it that constitutes the silver lining of statistically speaking a set of words? It's the human path - to and from
A Knowledge Graph Powered Encyclopedia of Smells To Follow Your Nose, Literally!
In Semantic Web speak, "follow your nose" is a data discovery strategy where a user or an agent navigates a Linked Data network by following Uniform Resource Identifiers (URIs) to find related information, similar to how humans browse web pages (ref. Follow Your Nose: A Basic Semantic Web Agent | SpringerLink.). In my content and marketing